Ideation.
Simple, swift and very effective.
Call it mindmapping, journey planning, napkin sketching, or scamping; the principle remains the same.
Foster free-flowing ideas in and around constraints. Capturing them with an open mind fast and loose, to be judged later.
Messy, yet powerful.
Each idea is mapped and explored in a process of conversation and discovery. Once complete synergies and selections can be made.
Post it journey mapping with scamp ideations.
Thumbnail scamps are quickly transfered into 3D sketches. Key elements ONLY to confirm spacal dynamics and proportions quickly.
Combine
Your insights with customers eyes.
This phase uncovers the heart of the activation:
An authentic experience with a bold look and feel.
Interestingly ideation isn’t static.
The discovery process can be revisited throughout the project, sparking leaps in design and development.
Mixed Media.
Where agility meets power.
A low-fidelity workflow in the early stages keeps creativity flowing, deferring judgment until ideas fully emerge.
2D Meets 3D.
Switching between sketching and virtual prototyping refines concepts swiftly.
Testing human proportions and spatial layouts. Establishing sightlines and customer flows.
Ensure every idea feels grounded yet holistic.
